With the heavy convergence of video in both search results and social media, do we now need to distinguish business strategies for optimizing video for search engines versus social media channels?
Is social video optimizing just about placing videos for YouTube and social networking sites like Facebook, Twitter, and LinkedIn; or is it much more?
With terms such as “social media marketing” and “video SEO” now well-established in the online marketing lexicon, I thought it would be deserving to lend a new definition to a subset of social media marketing with video – “social video optimization.”
I’ve covered social video marketing for ReelSEO rather extensively already; and I’m intrigued to closely follow many new and developing opportunities from it.
That’s why I think it’s helpful for any business that is doing social video, to understand the distinction between the optimization of video for search engine performance versus social media channels; also, between computers and real people.
Is social video optimizing just about placing videos for YouTube and social networking sites like Facebook, Twitter, and LinkedIn; or is it much more?
With terms such as “social media marketing” and “video SEO” now well-established in the online marketing lexicon, I thought it would be deserving to lend a new definition to a subset of social media marketing with video – “social video optimization.”
I’ve covered social video marketing for ReelSEO rather extensively already; and I’m intrigued to closely follow many new and developing opportunities from it.
That’s why I think it’s helpful for any business that is doing social video, to understand the distinction between the optimization of video for search engine performance versus social media channels; also, between computers and real people.
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