Beyond Flash: Adobe Announces Project Primetime Video Platform | Online Video Publishing |

If you've been wondering what Adobe had in the works after laying Flash Player for mobile to rest, the wait is over.


The outfit has unveiled the codenamed Project Primetime, the "industry's first fully integrated video technology platform" that will offer television-esque viewing sessions across your web-enabled devices.


This tech plays nice with all "major" mobile platforms -- including iOS -- as well as desktop operating systems and smart TVs (Windows, Mac OS, Apple iOS, Google Android, Samsung SmartTVs and other platforms).


--PR highlights--


Adobe Access 4 software will support native iOS apps, extending its existing support for desktop operating systems, Android apps and connected TVs. Adobe Access support for HLS/iOS is expected to ship in spring 2012.


Adobe streaming technologies will support MPEG-DASH, a set of emerging standards for streaming multimedia content over the Web that will help reduce technology fragmentation. Support for MPEG-DASH, which is expected to become a profile of HDS, comes as Adobe continues to collaborate in this area with a large number of industry partners. At the same time, Adobe will continue to innovate and develop its HTTP streaming protocol, HTTP Dynamic Streaming (HDS), which is used by major broadcasters worldwide.

Via Nicolas Weil